Hey, Welcome back to The One Person Startup When it comes to product marketing, social media is just the tip of the iceberg. You still have plenty of other forms of marketing your product, like blog writing, podcasting, and video marketing on platforms like YouTube. In today’s newsletter, we’re diving into a crucial aspect of content creation: crafting headlines that not only capture attention but also attract your ideal audience who are ready to take action and buy your products. The number...
4 months ago • 3 min read
What I Learned from Creating My First Online Course With Kajabi Kajabi is not the cheapest option for creating courses. I’m going to put that out there first if you were wondering. I won’t have you wait through an entire article to learn that fact. I have looked, at and compared all the platforms for hosting online courses, and I can tell you, that I will stick with Kajabi even though it is the most expensive option. If you’re interested in why that is, you can comment below, and I’ll share...
7 months ago • 6 min read
The One Person Startup Amado I just started using Kajabi for creating my course this month. I been looking around for the best platforms to host it on and Kajabi caught my eye. I compared it to Thinkific, Circle, Mighty Networks, and Skool. All of them were fantastic options with great-looking UI and comparably similar prices, but I chose to roll with Kajabi. I have to say though, I chose Kajabi because they offered a 3-month trial for only $99. I had only seen 14-day trials before, so I had...
8 months ago • 5 min read
The One Person Startup Amado Hey Reader, thanks for joining in! I just wanted to let you know, I pushed the time back on my pre-release for the course. I tried my absolute best to complete it on time, but, it just didn't work out that way. If you got one of my previous emails, where I explained how productivity landed me in the hospital, then you can see why there might be a delay. I pushed hard for this, but ultimately, I had to focus on my health a bit more. Anyways, The course will still...
8 months ago • 1 min read
The One Person Startup Amado The Power of Loyalty Programs I read over 30 articles and viewed over 15 hours of video Just for one discount lesson To learn how loyalty programs improve brand loyalty building trust customer lifetime value This is what I learned Brand loyalty Brand loyalty is fostered through loyalty programs that provide rewards discounts and special incentives to attract and retain customers These programs promote repeat business by rewarding customers for their brand loyalty...
8 months ago • 1 min read
The One Person Startup Amado Productivity Almost Killed Me I’ve been cranking out lesson after lesson for my upcoming course on Discount Strategies. I’ve been pulling all-nighters, working 14-hour days. I’ve put in about 40 hours over a 3-day span to get this course going. I worked so hard, that I landed myself in the hospital. Yeah. This is how I got myself in the hospital from overworking myself every day. The Part-Time Creator A little background on me, I work a warehouse job at Amazon,...
9 months ago • 3 min read
The One Person Startup Amado How One Discount Strategy Can Earn Me $1,000s When I decided to start an online business, I never thought, “Hey, I want to create a product and discount it.” That idea didn’t cross my mind unless I wanted to be nice, which often happens once I get to know people. But, when you first start, you don’t really know anyone. Let me correct that, no one really knows who I am. I don’t exist to anyone outside of my family and friends. The world doesn’t know me, and social...
9 months ago • 4 min read
The One Person Startup Amado “Discounts hurt your brand” “Discounts devalue your product” Are statements like this actually true? Are discounts limiting your business growth? Does discounting your products actually hurt your brand? What if the real value of your business is not just in the products? I mean, anyone else can make something similar to your products. So, you have to figure, what is going to set you apart from the rest. We need to examine the history of discounts to discover the...
9 months ago • 2 min read
The One Person Startup This is How I Created My Sales Funnel From Beginning to End You know that feeling when you create a good product, and no one buys it. That feeling sucks. You probably spent several days, possibly even weeks to build that one Notion template. Then you go and spend another few days creating some nice product covers on Canva. You get the colors all nice, set your brand fonts, and make the perfect layout that you learned from those Satori Graphics YouTube videos. Then...
9 months ago • 8 min read
