Hey,
Welcome back to The One Person Startup
Last week, I spent a few hours crafting some lead magnets to help grow my audience by over 500 new follows and over 200 new email subs.
I normally link them on my landing page, in blog posts, emails, and my bio on X (Twitter), but honestly, none of those methods work as well as giveaways.
I know there's a bit of controversy to running giveaways, but once I thought about it, I wondered how different are they from having a lead magnet on your landing page?
In the last two weeks alone, these giveaways brought in hundreds of new leads straight into my sales funnels.
So, I'm going to tell you what I did differently, and how I created the lead generation machine that gets me hundreds of new leads and hundreds of sales every month.
The Lead Generation Machine
For the past few weeks, I’ve been working on something big—a lead magnet swipe file and a massive database that will completely change the way you think about growing your audience.
I’ve been deep in research, studying dozens of top creators and analyzing how they manage to grow to thousands of followers in such short period of time. After dissecting the strategies of at least 60 different creators, I started noticing patterns that these creators use to generate thousands of leads every month.
Honestly, I was amazed how some of these creators pull thousands of leads every week, and sometimes even from a single post. I couldn’t help but think, "How are they doing this? What’s the secret?"
- How do they know what their audience wants?
- How do they know the perfect moment to drop their lead magnets?
- How do they know exactly what works and what doesn’t?
- How do they monetize the leads they generate?
The Lead Magnet GA Slide Deck + Master Database
As I pored over their content, I started documenting everything:
- Their giveaways
- Their performance metrics
- The exact times they posted
- How often they posted
- The type of content they shared
…and so much more.
Here's a screenshot of the massive database I've built with Notion, analyzing all the data.
As I was scrolling their feeds, I saved the top-performing threads and created templates for myself. I figured these are worth saving and utlizing for my own content strategy. But I didn’t just save anything—I only kept the content if it had solid hooks, and generated actual interest that was reflected in their comments section.
After scrolling through 15,000 - 30,000 posts (not exaggerating), I saved nearly 600 posts into a swipe file and built a master database that’s now the backbone of my own lead generation machine.
My intention was use the same playbooks that creators with tens of thousands of followers were using to grow their audience and generate leads into their marketing funnels.
And guess what?
IT WORKED!
In less than couple weeks, I’ve doubled my follower count, and it’s still growing organically. Just look at the three spikes in my graph—each coincides with a lead magnet GA. The first spike came from my very first giveaway. I ran a few more, and I was still getting great results.
What I learned was, the best creators don’t just share a giveaway once a month—they do it weekly. They know how to keep their lead magnets front and center while letting the algorithm do the heavy lifting.
I Generated Over 250 Sales During This Trial Run
Even though I’m still fine-tuning my lead generation machine, the early results are clear:
- +580 followers
- +180 email subscribers
- +240 sales
A lot of this engagement came from people who already followed me, so while they didn’t count as new followers or subscribers, the sales still rolled in. Plus, some of these sales were from people finding my products through other channels like YouTube and blog posts.
I’m going to giveaway a swipe file of on X tomorrow, so watch out for that dropping soon.
Plus, I'll be releasing a guide and case study soon, but I want to make sure you, my email subscribers, get first dibs. That’s one of the perks of being on this list—you get early access to the tools and resources that can help you scale your business.
It’s coming your way soon. I’m just wrapping up a tutorial video that’ll walk you through exactly how to use it to create your own lead-generation machine.
But that’s not all. When you grab the database, you’ll also get:
- Two case studies of creators who generate thousands of leads every week
- The ultimate guide to lead magnets
With these resources, you’ll have everything you need to create a lead generation machine that brings in hundreds of new followers, hundreds of email subscribers, and hundreds of sales every single week.
Get ready to pick this up soon, this can be all you need to generate hundreds of new leads into your marketing funnels and increase your sales.
If you want a sneak peak to what I'm making, you can look at the landing page here. It's not complete, this is still the rough draft, but you can sign up to get the product as soon as it releases.
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Lead Magnets Ultimate Guide
Create a lead generation machine that gets 100s of leads into your marketing funnels.
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Talk to you soon,
Amado
My Tool Stack 🧰
There's a ton of software tools I learned hot to use as I started builing my business, but these are the tools I use most frequently;
These are the tools I use to run my business and recommend for all creators. I am affiliated with these tools and only recommend them because they work great and I can personally say that these tools help make it easier to run my business.
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The One Person Startup
Founder, Amado Aguilar
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